UPCOMING EVENT: Costa FLW Series - 2019 - Santee Cooper

FISHING LEAGUE WORLDWIDE

60 in 60

60 in 60

The face of fishing is changing. It’s becoming more diverse. Younger. Multicultural. And that is great considering that 45 percent of current anglers are 50 years of age or older and will likely age out of the sport over the next 25 years. Without a significant influx of new anglers through proven recruitment activities, retention of existing anglers and reactivation of lapsed anglers, a process known as R3, the sport we all love is headed for decline. But I’m not worried. Not only will we avoid a decline that once seemed inevitable, we will grow participation thanks to the dedicated efforts of the Recreational Boating and Fishing Foundation and American Sportfishing Association working alongside state fish and wildlife agencies, industry, and organizations like FLW and the nonprofit FLW Foundation. Together we are on the cutting edge of an industry-wide effort called “60 in 60.”

The aim of 60 in 60 is to grow participation from the current 47.2 million U.S. anglers to 60 million anglers by the end of 2021. When successful, the effort will generate more than $500 million for conservation through fishing license and tackle sales. Better conservation means better fishing, and better fishing means more participation. It’s a model of sustainability, and one that we wholeheartedly support. Fishing, after all, is a participation sport, and nobody puts more people on the water fishing than FLW and the FLW Foundation.

We do this through Unified Fishing Derbies targeting multicultural families with children ages 6 to 17. We do it through High School Fishing tournaments, summer camps and grants to accelerate the adoption of High School Fishing as a school-sanctioned activity. We do it with a hierarchy of tournaments for college students, weekend anglers, aspiring professionals and top professionals alike. We do it with the help of expert anglers known as FLW Ambassadors who volunteer each year to kick off National Fishing and Boating Week by sharing the joy of fishing with families and children at #ReelFun Fishing events in Walmart stores nationwide. This year 735 FLW Ambassadors heeded the call to visit a record 2,000 Walmart stores backed by support from RBFF, Wildlife Forever, Zip Firestarters, Pringles and Jack Link’s. If you want to see the future of fishing, do a quick search for #ReelFun on Facebook, Instagram or Twitter. Thank you is not enough to express my sincere appreciation for our dedicated FLW Ambassadors and all that they do to help improve the family fishing experience that is so critical in creating new anglers.

The 2017 Special Report on Fishing prepared by RBFF and the Outdoor Foundation concluded that engaging potential anglers with meaningful fishing opportunities at an early age is essential for success, as research shows that 83 percent of current anglers were introduced to the sport during childhood. After age 12, a person is much less likely to try fishing. If someone has not fished by age 18, it is nearly impossible to create a new angler. For the current majority of anglers, a traditional pathway to fishing included introduction to the sport by a family member or relative. That pathway is in serious decline, however, for a variety of socioeconomic reasons, which is why FLW and the FLW Foundation have redoubled efforts to create new mentoring relationships that introduce children to fishing and provide ongoing opportunities for positive fishing experiences.

Our latest endeavor is the FLW Kids Club website, FLWKidsClub.com, where elementary and middle school children and their parents can learn from FLW Foundation pro Cody Kelley and Boy Scouts of America pro Tom Redington, among others. It’s designed as a destination for online mentoring to ensure that young anglers and their caregivers always have someone they can turn to for advice and information on fishing activities close to home. We’ve just scratched the surface, so look for more interactive FLWKidsClub.com content in the months and years to come.

Yes, the face of fishing is changing, but its heart is not. The worldwide family of FLW anglers, whose dedication to the sport and willingness to lend a helping hand are without equal, remains the heart and soul of fishing. Thank you.  

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Latimer, Cobb Honored by Visit Anderson

Latimer, Cobb Honored by Visit Anderson

Latimer represents Green Pond Landing and Event Center (on Lake Hartwell) with logos on his boat and jersey, and, with Hartwell serving as Latimer’s home lake, he’s being honored with a press conference on April 22 at Green Pond Landing to celebrate his recent success. READ MORE »

Cup Bubble Boys with Two to Go

Cup Bubble Boys with Two to Go

The top 40 pros in the 2019 FLW Tour standings qualify to fish the FLW Cup on Lake Hamilton Aug. 9-11. For about a dozen pros, the final two events of the season will decide whether they make it in or out. READ MORE »

Lawyer Loads Up on Cover Cash at Grand Lake

Lawyer Loads Up on Cover Cash at Grand Lake

Jeremy Lawyer has become well acquainted with earning bonus money through contingency programs like LEER Cover Cash and Toyota Bonus Bucks. In fact, he just pocketed another $500 from Leer and $2,000 from Toyota for his first-place finish on Grand Lake. These two programs, among others, have been especially kind to Lawyer throughout his career. READ MORE »

By the Numbers: Cherokee Lake

By the Numbers: Cherokee Lake

You can drive from the TVA Dam Boat Launch on Cherokee Lake to the Dayton Boat Dock on Lake Chickamauga – takeoff sites for the next two FLW Tour events – in less than two hours, yet the two eastern Tennessee fisheries are wildly different in a number of important ways.  READ MORE »

Nabe to Use Marshal Winnings for Leg Surgery

Nabe to Use Marshal Winnings for Leg Surgery

When you live a bass-fishing vagabond lifestyle, sleep in a van and have no bank account, every dollar counts out there on the tournament trail. That’s why Hiroyuki Watanabe – better known as Nabe – was very pleased to earn the $2,500 winner’s check for being the top-finishing marshal at the Grand Lake FLW Tour event last week. READ MORE »

By the Numbers: Grand Lake

By the Numbers: Grand Lake

After prespawn slugfests on Sam Rayburn, Toho and Seminole, the FLW Tour heads a little further north for what should be another big-bag prespawn showdown. READ MORE »

Bolton’s Real Secret to Success

Bolton’s Real Secret to Success

Kentucky pro Terry Bolton nearly retired from fishing in 2018, but his wife, Dacy, whom he married in the fall, convinced him to stick with it and helped him remember why he loves to fish so much: for the fun of it. Now, he's won an FLW Tour event and is leading the Angler of the Year race. READ MORE »

FLW Magazine Spring Issue Shipping Now

FLW Magazine Spring Issue Shipping Now

The spring issue of the FLW Bass Fishing magazine is shipping now to subscribers. It comes complete with the best bass fishing tips, technique breakdowns, profiles and tournament coverage in the industry. Each quarterly issue includes gear reviews, tips and tricks from the pros, and full coverage of the FLW tournament scene. READ MORE »

Top 10 Patterns from Chickamauga

Top 10 Patterns from Chickamauga

Tournament champion Brent Butler ran different patterns nearly every day in the Costa FLW Series Southeastern Division event on Lake Chickamauga last week. The tournament, presented by T-H Marine, wasn’t quite the slugfest many expected it to be, but Butler’s 68-pound, 8-ounce three-day total was still an impressive showing. The rest of the top 10 got on a handful of patterns – some the same all three days and some changing from day to day – but all worked well enough to earn a top 10 and a paycheck. READ MORE »

Darrell Lowrance Part of Fishing’s First Generation of Innovators

Darrell Lowrance Part of Fishing’s First Generation of Innovators

The future of fishing is brighter thanks to the hard work and ingenuity of industry pioneer Darrell Lowrance, who passed away on Saturday at age 80. FLW joins the industry in mourning his loss, and offers its condolences to the Lowrance family. READ MORE »

Seminole on YouTube

Seminole on YouTube

The third stop of the FLW Tour season on Lake Seminole was a roaring success. Many pros documented their practice and tournament days to give viewers an inside look at how their event unfolded. READ MORE »

FLW, Abu and Boy Scouts Launch Youth Contingency

FLW, Abu and Boy Scouts Launch Youth Contingency

FLW, along with Abu Garcia and the Boy Scouts of America (BSA), recently announced a new contingency program for youth bass anglers who fish the YETI FLW College Fishing and Bass Pro Shops FLW High School Fishing tournament circuits. READ MORE »

President Signs S. 47, Expands Fishing Access

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President Donald Trump, on Tuesday, signed into law S. 47, a package of bills that “sets forth provisions regarding various programs, projects, activities, and studies for the management and conservation of natural resources on federal lands.” READ MORE »

College Open Midday Update — Day 1

College Open Midday Update — Day 1

Kentucky Lake is showing out in a big way on day one of the YETI FLW College Fishing Open. Cool but fairly calm conditions have paved the way for a lot of quality fish and some impressive stringers so far. READ MORE »

KHSAA Region 2 Tournament Moved

KHSAA Region 2 Tournament Moved

LEXINGTON, Ky. – The Kentucky High School Athletic Association (KHSAA) Region 2 bass tournament originally scheduled on Lake Cumberland out of General Burnside Island State Park has been moved to Halcomb’s Landing. READ MORE »

FLW, Kayak Bass Fishing Join Forces

FLW, Kayak Bass Fishing Join Forces

FLW announced today that it has partnered with Kayak Bass Fishing (KBF), LLC, the nation's foremost organization supporting kayak bass anglers, to hold two kayak bass-fishing tournaments in 2019. Terms of the agreement were not disclosed. The two events will be held in conjunction with FLW Tour events – the FLW Tour at Lake Chickamauga and the FLW Cup at Lake Hamilton – on nearby fisheries to offer kayak anglers and Tour pros separate fisheries for competition. KBF will manage operation of the two events, and the winners will be recognized on the FLW Tour stage and featured in FLW’s media outlets. READ MORE »

Polaris Named Title Sponsor of ROY Award

Polaris Named Title Sponsor of ROY Award

FLW, the world’s largest tournament-fishing organization, announced today that Polaris, the leading global powersports manufacturer, has been named the presenting sponsor for the coveted Polaris FLW Tour Rookie of the Year (ROY) award. The award is given to the highest-ranked first-year angler on the prestigious Tour, which features some of the top anglers in professional bass fishing. READ MORE »

FLW Kayak Fishing

READ MORE »

Co-angler Parks Nearly Goes Wire-to-Wire

Co-angler Parks Nearly Goes Wire-to-Wire

Jesse Parks came within 1 pound, 6 ounces of running wire-to-wire for the co-angler win in the Costa FLW Series Western Division Opener presented by Ranger Boats. He finished day one in fourth place with 10-9, but a 9-4 day-two effort (on a day that stumped most of the field) and two more fish for 3-11 on day three were plenty to claim the lead and never relinquish it. READ MORE »

Lake Mead Midday Update – Day 2

Lake Mead Midday Update – Day 2

It’s hard to get a read on how well Mead is fishing on day two of the Costa FLW Series Western Division opener presented by Ranger Boats. By some accounts, calmer conditions and cloudy skies have made the bite pick up in some key areas of the lake. On the other hand, the Overton Arm area is much slower today than it was on Thursday, and it's an area of the lake that produced for many anglers atop the day-one leaderboard. READ MORE »