UPCOMING EVENT: PHOENIX BASS FISHING LEAGUE - 2020 - Lake Wylie

FLW Announces Multi-Year Sponsorship Renewal with YETI®

FLW Announces Multi-Year Sponsorship Renewal with YETI®

MINNEAPOLIS – Fishing League Worldwide (FLW), the world’s largest tournament-fishing organization, today announced the renewal of its partnership with YETI® via multi-year extension, in which the leading premium outdoor brand will continue to serve as title sponsor of the FLW College Fishing circuit. Terms of the agreement and length of the contract were not disclosed.

Per this extension, YETI will continue to receive prominent exposure at all FLW tournaments and expos, FLW Bass Fishing magazine, social media channels, FLWFishing.com and the “FLW” television show. The two brands will also work together on retail promotions during events, expos and the Costa FLW High School Fishing summer camp. The YETI FLW College Fishing logo will also be featured on gear and apparel available to anglers, fans and consumers at the online FLW Shop and on-site at select tournaments.

“We are excited to continue our global partnership with YETI, a world-class brand and core sponsor that perfectly aligns with FLW,” FLW President of Marketing Trish Blake said. “Both brands are committed to remaining innovative in our respective markets, and like FLW, YETI consistently strives to offer a high-quality product that is enjoyed by outdoorsmen and women of all ages and skill levels. We look forward to continually combining our efforts to provide our anglers and fans premium products, both on and off the water.

Beginning in 2016, YETI became just the second title sponsor in the history of the FLW College Fishing circuit. College Fishing teams compete in three regular-season tournaments in one of five conferences – Central, Northern, Southern, Southeastern and Western. All participants must be registered, full-time students at a college, university or community college and members of a college fishing club that is recognized by their school. The top teams advance to the prestigious YETI FLW College Fishing National Championship. This year, the 2019 event will be held on the Potomac River in Marbury, Maryland, June 4-6.

We are extremely proud to continue our partnership with the FLW College Fishing series for the coming years,” said YETI Director of Marketing Bill Neff. “This series embodies the spirit of our brand and is a great platform for up-and-coming anglers to showcase their talents and provide a launch pad into the industry. We have always been inspired by these collegiate anglers and are dedicated to supporting the platform in which they compete.”

Among the products expected to be showcased by FLW include the recently expanded YETI outdoor product lineup, along with the Rambler® and various accessories, the Roadie®, the Hopper® Flip Soft Coolers and the Panga™ dry duffels. For more details or to see the full YETI product lineup and order online, visit YETI.com. Follow YETI on social media at Facebook, Instagram, Twitter, YouTube and Spotify.

About FLW
FLW is the world’s largest tournament-fishing organization, providing anglers of all skill levels the opportunity to compete for millions in prize money in 2019 across five tournament circuits. Headquartered in Benton, Kentucky, with offices in Minneapolis, FLW and their partners conduct more than 290 bass-fishing tournaments annually around the world, including the United States, Canada, China, Italy, South Korea, Mexico, Portugal, South Africa and Spain. FLW tournament fishing can be seen on the Emmy-nominated “FLW" television show while FLW Bass Fishing magazine delivers cutting-edge tips from top pros. For more information visit FLWFishing.com and follow FLW at FacebookTwitterInstagram, and YouTube.

# # #

Tags: yeti  -college-fishing  -sponsorships  flw-communications  press-release 

Jason Abram Wins Tackle Warehouse Pro Circuit at Lake Martin

Jason Abram Wins Tackle Warehouse Pro Circuit at Lake Martin

ALEXANDER CITY, Ala. – After fishing at FLW’s top pro-level circuit for 11 years, competing in his 76th career event, pro Jason Abram of Piney Flats, Tennessee, finally got it done. Abram earned his first career victory in a dramatic finale Saturday at the Tackle Warehouse Pro Circuit at Lake Martin... READ MORE »

Tennessee’s Abram Extends Lead at Tackle Warehouse Pro Circuit at Lake Martin

Tennessee’s Abram Extends Lead at Tackle Warehouse Pro Circuit at Lake Martin

ALEXANDER CITY, Ala. – It was more of the same Friday on Day Three of the Tackle Warehouse Pro Circuit at Lake Martin in Alexander City, Alabama – everyone caught a limit of bass and tournament leader pro Jason Abram of Piney Flats, Tennessee, continued to hold on to his top spot. Abram... READ MORE »

Tennessee’s Abram Takes Lead at Tackle Warehouse Pro Circuit at Lake Martin

Tennessee’s Abram Takes Lead at Tackle Warehouse Pro Circuit at Lake Martin

ALEXANDER CITY, Ala. – Pro Jason Abram of Piney Flats, Tennessee, caught five bass weighing 17 pounds, 10 ounces Thursday to take control of the leaderboard after Day Two of the Tackle Warehouse Pro Circuit at Lake Martin in Alexander City, Alabama. Abram’s two-day total of 10 bass weighing... READ MORE »

Georgia Rookie Adams Leads Day One of Tackle Warehouse Pro Circuit at Lake Martin

Georgia Rookie Adams Leads Day One of Tackle Warehouse Pro Circuit at Lake Martin

ALEXANDER CITY, Ala. – A field of bass fishing professionals from around the world began their four-day competition for a top award of up to $135,000 at the Tackle Warehouse Pro Circuit at Lake Martin Wednesday in Alexander City, Alabama... READ MORE »

FLW To Reschedule Tournaments Through April 5

FLW To Reschedule Tournaments Through April 5

ALEXANDER CITY, Ala. – FLW announced today that out of an abundance of caution and the uncertainty of venue availability amid rapidly evolving restrictions, the organization will reschedule all tournaments through April 5, except for the Tackle Warehouse Pro Circuit event on Lake Martin in Alexander... READ MORE »

FLW Shifts Start Date of Tackle Warehouse Pro Circuit at Lake Martin

FLW Shifts Start Date of Tackle Warehouse Pro Circuit at Lake Martin

ALEXANDER CITY, Ala. (March 17, 2020) – FLW announced today that this week’s Tackle Warehouse Pro Circuit event at Lake Martin, originally scheduled to start Thursday, has been shifted and will now begin competition Wednesday. Hosted by the Alexander City Chamber, the tournament will remain four days and will READ MORE »

Rocky Mount’s Steckler Wins Phoenix Bass Fishing League Event on Lake of the Ozarks

Rocky Mount’s Steckler Wins Phoenix Bass Fishing League Event on Lake of the Ozarks

OSAGE BEACH, Mo. – Boater Cory Steckler of Rocky Mount, Missouri, brought a five-bass limit to the scale Saturday weighing 18 pounds, 7 ounces to win the 2020 Phoenix Bass Fishing League presented by T-H Marine event at Lake of the Ozarks in Osage Beach, Missouri. For his victory, Steckler... READ MORE »

Lynchburg’s Dice Wins Phoenix Bass Fishing League Event on Smith Mountain Lake

Lynchburg’s Dice Wins Phoenix Bass Fishing League Event on Smith Mountain Lake

HUDDLESTON, Va. – Boater Jack Dice of Lynchburg, Virginia, brought a five-bass limit to the scale weighing 22 pounds even to win the 2020 Phoenix Bass Fishing League presented by T-H Marine event at Smith Mountain Lake in Huddleston, Virginia. For his victory, Dice earned a total of $5,246... READ MORE »

Kentucky’s Graham Wins Phoenix Bass Fishing League Event on Dale Hollow Reservoir

Kentucky’s Graham Wins Phoenix Bass Fishing League Event on Dale Hollow Reservoir

BYRDSTOWN, Tenn. – Boater Brett Graham of Cold Spring, Kentucky, brought a five-bass limit to the scale weighing 18 pounds, 11 ounces to win the 2020 Phoenix Bass Fishing League presented by T-H Marine Mountain division opener at Dale Hollow Reservoir in Byrdstown, Tennessee. For his victory... READ MORE »

Lake Placid’s Medlock Wins Toyota Series Tournament at Lake Okeechobee

Lake Placid’s Medlock Wins Toyota Series Tournament at Lake Okeechobee

CLEWISTON, Fla. – Pro Brandon Medlock of Lake Placid, Florida, brought a five-bass limit to the scale Saturday totaling 19 pounds, 4 ounces to win the three-day Toyota Series at Lake Okeechobee event in Clewiston, Florida. Medlock’s three-day total of 15 bass weighing 54-4 earned him the win by a 5... READ MORE »

Glendale’s Au Leads Wire-to-Wire, Wins Toyota Series Tournament at Lake Havasu

Glendale’s Au Leads Wire-to-Wire, Wins Toyota Series Tournament at Lake Havasu

LAKE HAVASU CITY, Ariz. – General Tire pro Tai Au of Glendale, Arizona, brought five bass to the scale Saturday totaling 16 pounds, 15 ounces to win the three-day Toyota Series at Lake Havasu event in Lake Havasu City, Arizona. Au won the event by a 1-pound, 12-ounce margin after bringing a three... READ MORE »

FLW Postpones Abu Garcia College Fishing and High School Fishing Events in Response to Coronavirus Pandemic

FLW Postpones Abu Garcia College Fishing and High School Fishing Events in Response to Coronavirus Pandemic

BENTON, Ky. – FLW, the world’s largest tournament fishing organization, announced today the cancellation and postponement of multiple Abu Garcia College Fishing presented by YETI and High School Fishing presented by Favorite Fishing events due to travel restrictions implemented by universities and... READ MORE »

Major League Fishing and FLW Suspend Public Gatherings:

Major League Fishing and FLW Suspend Public Gatherings:

TULSA, Okla. - Major League Fishing and FLW announced the suspension of all public gatherings associated with their events through April 12, 2020 in response to the coronavirus pandemic. The decision was made to safeguard the health and well... READ MORE »

Lake Martin Readies for Tackle Warehouse Pro Circuit

Lake Martin Readies for Tackle Warehouse Pro Circuit

ALEXANDER CITY, Ala. – The third event of the 2020 season for the Tackle Warehouse Pro Circuit, professional bass fishing’s premier five-fish limit tournament series, kicks off next week, March 19-22 with the Tackle Warehouse Pro Circuit at Lake Martin. Hosted by the Alexander City Chamber, the... READ MORE »

Newport’s Chambers Wins Phoenix Bass Fishing League Tournament on Douglas Lake

Newport’s Chambers Wins Phoenix Bass Fishing League Tournament on Douglas Lake

KODAK, Tenn. – Boater Bobby Chambers of Newport, Tennessee, brought five bass to the scale Saturday totaling 18 pounds, 14 ounces to win the 2020 Phoenix Bass Fishing League presented by T-H Marine event at Douglas Lake in Kodak, Tennessee. For his victory, Chambers earned a total of $3,337... READ MORE »

Brandon’s Coker Wins Phoenix Bass Fishing League Tournament on Ross Barnett Reservoir

Brandon’s Coker Wins Phoenix Bass Fishing League Tournament on Ross Barnett Reservoir

BRANDON, Miss. – Local boater Clyde Coker of Brandon, brought five bass to the scale Saturday totaling 16 pounds, 13 ounces to win the 2020 Phoenix Bass Fishing League presented by T-H Marine event at Ross Barnett Reservoir in Brandon, Mississippi. For his victory, Coker earned a total of $4,315... READ MORE »

Ridgeville’s Austin Wins Phoenix Bass Fishing League Event on Clarks Hill Lake

Ridgeville’s Austin Wins Phoenix Bass Fishing League Event on Clarks Hill Lake

MCCORMICK, S.C. – Boater Kyle Austin of Ridgeville, South Carolina, brought five bass to the scale totaling 13 pounds, 15 ounces to win the 2020 Phoenix Bass Fishing League presented by T-H Marine event at Clarks Hill Lake Saturday in McCormick, South Carolina. For his victory, Austin earned... READ MORE »

Ohio’s Haunert Wins Phoenix Bass Fishing League Event on Dale Hollow Reservoir

Ohio’s Haunert Wins Phoenix Bass Fishing League Event on Dale Hollow Reservoir

BYRDSTOWN, Tenn. (March 9, 2020) – Boater Andrew Haunert of Blue Ash, Ohio, brought a five-bass limit to the scale weighing 19 pounds, 10 ounces to win the 2020 Phoenix Bass Fishing League presented by T-H Marine event at Dale Hollow Reservoir in Byrdstown, Tennessee. For his victory, Haunert earned a total of... READ MORE »

Bradenton’s Batson Wins Phoenix Bass Fishing League Event on Lake Toho

Bradenton’s Batson Wins Phoenix Bass Fishing League Event on Lake Toho

KISSIMMEE, Fla. – Boater Clay Batson of Bradenton, Florida, brought a huge five-bass limit to the scale Saturday weighing 34 pounds, 8 ounces to win the 2020 Phoenix Bass Fishing League presented by T-H Marine event at Lake Toho in Kissimmee, Florida. For his victory, Batson earned a total of... READ MORE »

Georgia’s Hicks Wins Phoenix Bass Fishing League Event on Lake Chickamauga

Georgia’s Hicks Wins Phoenix Bass Fishing League Event on Lake Chickamauga

HIXSON, Tenn. – Boater Derek Hicks of Rocky Face, Georgia, brought a five-bass limit to the scale Saturday weighing 22 pounds, 10 ounces to win the 2020 Phoenix Bass Fishing League presented by T-H Marine event at Lake Chickamauga in Hixson, Tennessee. Hicks earned a total of $5,519 for his victory... READ MORE »