UPCOMING EVENT: Walmart Bass Fishing League - 2016 - Lake Okeechobee


Review: Hammer Fishing Rods

In 2012, Shane Cox took a chance on a company and an industry that he loves. He purchased Hammer Fishing Rods and set out to grow its brand through local tournaments on Pickwick Lake. These American-made rods are now grabbing the attention of anglers across the country. READ MORE »


Kistler Helium 3 MAD rod review

Walmart FLW Tour pro Mark Daniels Jr. teamed up with Kistler Rods to create his own signature series stick – the Helium 3 MAD series. Daniels grew up fishing the California Detla, so it’s no surprise that the MAD is a heavy-power, moderate-action, 7-foot, 11-inch rod designed to haul bass from heavy cover. After watching him put the rod to work over the course of the 2015 season, I decided to take it for a spin myself. READ MORE »


LIVETARGET Sunfish Hollow Body Review

After some intense video clips and winning the ICAST Best of Show Soft Lure award, the LIVETARGET Hollow Body Sunfish came with quite a bit of build-up. Due to a heftier price tag, consumers will undoubtedly look for the Sunfish to truly set itself apart and live up to the hype. READ MORE »


No. 8 Tackle BlackOut Review

Though the number of budget rods has exploded in recent years, it is still a little tricky to put together a really good combo for less than $200. The BlackOut series from No. 8 Tackle sets out to solve that problem. READ MORE »


Product Review: Daiwa Zillion TWS

Now a year old, Daiwa’s latest iteration of the Zillion TWS brings a variety of cool features to the table, all in the name of promoting longer, trouble-free casts while at the same time improving accuracy and durability in a lightweight package. READ MORE »


Product Review: Power-Pole Micro Anchor

While racy fiberglass boats decked out with big outboards and high-tech electronics continue to ring the bell with bass anglers, smaller aluminum rigs, kayaks and even small electric-powered boats have developed a pretty strong following as well. READ MORE »


Pros’ Preferred Ledge Rods

We quizzed four of the best offshore anglers around on the rod that they get the most out of and why they like it. If you need a new rod and have ledges on the brain, these four are worth your consideration. READ MORE »


The Next Big Ledge Bait

If you’re a ledge fisherman, go buy another Plano tackle tray, because the list of baits that you need to have in your arsenal has grown once again. Ledge maestro Ben Parker, who developed the Nichols Lures Magnum Spoon and unveiled it to the fishing world at the 2014 Walmart FLW Tour finale on Kentucky Lake, has drummed up another big hit for offshore anglers – “big” being the key word. The new Nichols MBP Swimbait (MBP stands for Magnum Ben Parker) is a jumbo swimbait that already helped FLW pros cash checks on the Tennessee River ledges at this month’s Rayovac FLW Series tournament on Kentucky Lake. READ MORE »


Sebile Action First Star Shiner

It’s no secret that one of the best baits you can throw at lethargic bass in chilly water is a suspending jerkbait. Just in time for this year’s prespawn brawl, here is a new twist on the darting, diving minnow imitator that’s sure to put a twinkle in the bass’ eye without putting a big dent in your tackle budget. READ MORE »


Magnum Rods for Jumbo Plugs

With the magnum crankbait craze spreading in 2014, it makes sense that rod companies would start building rods specifically for fishing jumbo plugs. We analyzed three tournament-worthy rods built for launching crankbaits ranging from standard deep-divers such as the Strike King 6XD up to today’s true jumbo plugs like the Strike King 10XD. Here’s how they fared. READ MORE »


Tackle Review: Strike Pro Big Bubba

Here’s a one-of-a-kind square-bill that crankbait junkies might want to think about adding to their shallow-water arsenal. I’m hesitant to call the Big Bubba new because Strike Pro actually unveiled it awhile back. READ MORE »


ICAST Trends: Big and Bold

Gizzard shad are nothing new; nor is the notion that bass like to eat them. However, the recent heroics with a Magnum Spoon by Jason Lambert, Clent Davis, Randy Haynes and others at Kentucky Lake have focused a spotlight on a point reflected in several of the new products debuted at ICAST. READ MORE »


Tackle Review: Z-Man DieZel MinnowZ

With a name like DieZel, I expected the MinnowZ from Z-Man to be one rough customer. What I didn’t expect was something tough enough to catch several dozen bass and still not need replacing. Then I remembered the nifty 4-inch swimbait is manufactured using ElaZtech, a super-soft, yet incredibly strong material that has made a name for itself as one of the most pliable and durable soft plastics used in the fresh- and saltwater fishing industries. READ MORE »


Tackle Review: Gambler Burner Worm

Just when you thought the soft-plastic worm market couldn’t get any fatter, Florida-based Gambler introduces a heavyweight surface swimmer that is designed to perform significantly better than others with a paddle-tail caboose. It’s called the Burner Worm, but it does way more than the name implies. To hear Walmart FLW Tour pros JT Kenney and Jim Tutt tell it, Gambler’s newest soft plastic is perfect for buzzing on top or crawled beneath the surface without ever missing a beat. READ MORE »


Tackle Review: Strike King Tour Grade Rage Blade

There’s a new bladed swim jig in town from Strike King, and this one is sure to shake things up once the bass fishing masses catch on to some big changes it brings to the table. Not only does it rattle your rod tip and attract violent strikes from afar, it helps solve a couple of nagging problems inherent in a posse of its predecessors – poor hookup ratios and frustrating hangups. READ MORE »


Fishing cybertools

When you’re fishing with an old-school bass angler, nothing will sour his face faster than seeing you slip a smartphone out of your pocket to peek at your email. As understandable as that attitude is, no one can rightly deny that today’s phones provide a tremendous amount of useful stuff. Such a device can be as valuable as your graph or a good landing net. In fact, your phone is more like a toolbox than a tool because each app serves a separate function. READ MORE »


Jerkbait guide

Take in an early spring tournament on just about any fishery, and you’ll see dozens of anglers jerking, twitching and snapping a bevy of slender minnow-shaped jerkbaits. Yet the same select and relatively small group of anglers usually cashes the bulk of the checks on many lakes during the spring. Somehow, they manage to set themselves apart. READ MORE »


A crankbait ‘Dives-To’ new depths

For some reason, crankbaits overtook other lures this year in the speck of cyberspace inside my head that is my attention span. My wife gets annoyed that I can’t hear other words when I’m singularly focused on one task or noise. The problem is compounded when it involves something to do with fishing. READ MORE »


Running the Yamaha SHO V Max 250 LA

Waking up Tuesday to rain at 6 a.m. didn’t dampen the excitement of testing the new Yamaha outboards. The air was cool but not cold, and the rain was spitting and misting on the 45-minute drive to the test facility in Bridgeport, Ala. A quick safety meeting got everyone on the same page, and then a rundown of the SHO outboard came next. READ MORE »


Sneak peak: New Yamaha V MAX SHO

Game changer? It’s definitely going to be a drool inducer. We were invited to an early viewing of the new four-stroke outboards from Yamaha. Monday we were only privy to images of the new outboards, and Tuesday we’ll actually get to put them through their paces on several different boats. READ MORE »